Adding videos to your website can be an effective way to increase the average time spent on your website. By making truly engaging video content for your visitors, you can achieve both goals of getting visitors to spend more time on your page and interact with your content more. One study found that people spent on average about 1.4x more time on pages with video than without.
People prefer watching to reading 1
Combine streams, in-image, and banner ads in one placement
Instream video ads’ CPMs are up to 20% higher than those of outstream 2
higher CPMs compared
What Chat-GPT 4.0 says about video effectiveness: